How much for that aisle seat? Checked bag? One-way ticket?

Are you a preferred customer?

See Ralph Nader taking on the airlines’ terms for passengers:

http://redtape.msnbc.msn.com/_news/2012/02/08/10344838-thatll-be-2000-extra-for-your-aisle-seat-mr-nader

Department of Transportation regulations requiring clearer terms took effect in January 2012.  See:

http://redtape.msnbc.msn.com/_news/2012/01/31/10273610-new-airline-rules-give-meaning-to-price-tags-other-industries-should-follow